STRATEGY We start by immersing ourselves in your brand, industry, target audience, unique challenges and opportunities for success.
CREATIVE We create experiences that are authentic, tell your story, engage your audience, make a personal connection, alter perception and influence decisions.
DIGITAL We incorporate interactivity into all engagement phases: augmented reality, data capture, games and visual engagements
PRODUCTION We map the experiences across multiple brand touch points: tradeshow exhibits, events, meetings and conferences, consumer activations, mobile marketing and road shows, pop up engagements and more.
MANAGEMENT We develop a plan for strategic deployment: budget management, venue research and site inspections, procurement and contract management, value engineering, geographic production planning, operations and logistics management, program management, onsite coordination and management and post program services.
MEASUREMENT We implement a proven model for evaluating experiential programs: using a set of qualitative and quantitative techniques to identify the level of business opportunity created the impact on the brand affinity, relationship impact and the quality of experience.
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Business Learning Terms
Do!
Want to know how your brand compares to your competition? Or are you looking for an effective way to boost the creativity within your organization? Book one of our taylor-made inspiration- and knowledge sessions.
Brand Energy Scan
Where are the opportunities for your brand? And what are the challenges you face? Based on the worlds largest and longest-running brand survey (among more than 1,000 brands), we can provide insight into your brands current position in relation to your four closest competitors. That way, you can always stay one step ahead of the competition. Costs: 2,500 Euros for a number of relevant insights based on custom market research.
Agency for a Day
Could your teams creativity and inspiration use some new momentum? Why not try working like real-life Mad Men for a day? Use our office and one of our designers for an afternoon to put together a campaign yourself. Then enjoy a glass of single-malt in our bar, and remind everyone in your team why they chose to go into marketing. Tip: reserve drinks and dinner on a boat through Amsterdams canals afterwards. Costs: 1,500 Euros
Competition Challenge
Are you curious what your global competitors are doing in the field of brand activation? Our specialists at Brandactivation.com, the biggest marketing activation blog in the world, can draw up a custom-tailored overview of your field of competitors and trigger you with the latest trends. The ideal way to stay ahead of the pack. Costs: 2,000 Euros
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