About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
brand activations marketing cloud technology and expert services simplify the task of identifying and engaging specific consumers at key moments of influence across channels and across desktop, mobile or however the consumer prefers to engage. brand activation marketing solutions are proven to convert more visitors, improving return on ad spend and online revenue. Leveraging its proprietary engagement scoring engine and data management prowess, the system uniquely measures the historical and real-time behavior what products and services are most relevant to them and when theyre most likely to convert. Armed with this insight, the platform can deliver relevant offers orchestrated across digital channels, personalize website content and more, to dramatically improve conversions. brand activations flexible marketing hub technology includes advanced data management and analytics, turning big data into actionable campaigns within a few clicks. Integrate your existing channel solutions into the hub or use tools native to the system, including website personalization, email, search and display for marketing automation based on a complete customer view.
brand activations marketing cloud technology and expert services simplify the task of identifying and engaging specific consumers at key moments of influence across channels and across desktop, mobile or however the consumer prefers to engage. brand activation marketing solutions are proven to convert more visitors, improving return on ad spend and online revenue. Leveraging its proprietary engagement scoring engine and data management prowess, the system uniquely measures the historical and real-time behavior what products and services are most relevant to them and when theyre most likely to convert. Armed with this insight, the platform can deliver relevant offers orchestrated across digital channels, personalize website content and more, to dramatically improve conversions. brand activations flexible marketing hub technology includes advanced data management and analytics, turning big data into actionable campaigns within a few clicks. Integrate your existing channel solutions into the hub or use tools native to the system, including website personalization, email, search and display for marketing automation based on a complete customer view.
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