About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
Kiosk Activities Companies in pune
Kiosk Activities Companies in pune
Activations & Promotions Kiosk Activities Companies in pune Brand activations and Promotions initiate a relationship between the consumer and your brand by providing the opportunity and the motivation for the consumer to engage with your brand. Activations can take place just about anywhere and in virtually any form from an in-store sampling promotion to a sidewalk pop-up shop. Fulcrum brings it all together the concept, messaging, location and brand ambassadors to create brand activations with great results. Love a Free Sample? Who doesnt? Its a great Marketing Tool. Even better when it gets into the right hands. Thats where Fulcrum comes in: helping you get to the right locations, with the right brand ambassadors, so that you can reach the right people. Key Benefits & Features Demonstration is an important marketing tool for conveying the key benefits and features of your product without reams of text and instructions getting in the way. Talk to Fulcrum about getting your product to its audience. Time and Money The time and money you put into developing your pamphlets and leaflets need never go to waste. You can trust Fulcrum to get your marketing collateral out where it counts. Brand Ambassadors Make sure you have enough brand ambassadors on board at your next event to create meaningful and positive interactions with consumers. Speak to Fulcrum to determine what you need in order to create real brand power and presence. Broaden your Footprint If you want to broaden your brands footprint or take your promotion on tour to locations across South Africa, Fulcrum will help you get on the road and stay the course. No Room for Error When youre launching a new product or service into the market, theres no room for error. Let Fulcrum help you get your launch off the ground without a hitch. Short-term Sales Space Pop-up shops provide the opportunity for your brand to have a short-term sales space in popular, high-traffic areas. Speak to Fulcrum about the many exciting opportunities on offer you never know where your brand could pop up next! Momentum for your Brand A staged flash mob has the power to create incredible momentum for your brand. This seemingly spontaneous once-off event is preceded by meticulous planning and preparation, and Fulcrum can help you pull it off. Why Choose Us Build More Sell More Gain More Unforgettable experiential consumer experiences Results Driven Measurable responses and return on investment Unique brand ambassador rating platform Job creation and skills development …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Our Services Capabilities Advertising Brand Identity Crisis & Issues Management Creative Design Customer Analytics Cause Related Marketing Digital Media & Search Marketing Direct Marketing Digital Production CRM Digital Marketing Experiential Marketing Healthcare Advertising Internal/Employee Communications Loyalty Marketing Media Relations Mobile Marketing Public Affairs Promotional Marketing Public Relations Retail Design Relationship Marketing Shopper Marketing Social Media & Marketing Strategic Planning Sustainability Sales Promotion Sales Acceleration Trade Marketing Viral Marketing …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Some important companies detail TLC Marketing explains importance of relationship marketing Our rewards Our thinking TLC Marketing explains importance of relationship marketing Building real value in brands today requires a new approach to marketing and the goal of building long-term relationships with customers. TLC USA CEO Mike Scalera sat down with industry expert and CEO of Loyalty 360 Mark Johnson to talk ‘Relationship Marketing’ and TLCs unique approach to promotions. The segment, hosted by Donald Trump Jnr explores the importance of connecting with customers on an emotional level and how this approach is leading the way in increasing sales and creating brand advocacy, loyalty & retention for TLCs clients. Read more > Waitroses latest loyalty initiative allows shoppers to pick their own offers Our thinking Waitrose unveil game-changing personalised loyalty scheme ‘Pick your own’ Waitrose has unveiled a game-changing personalised loyalty marketing initiative as part of the latest move in the supermarket price war. So called Pick your own, the programme allows customers to pick their own 10 products that they would consistently like to receive a 20% discount on. Not only does it tap into the ever popular personalization trend, answering the common complaint that supermarkets only provide deals and offers that suit them, it also creates a discount that is clear and transparent. Read more > TLC Marketing ranks in top 200 HSBC Sunday Times International league Our work Press release TLC Marketing ranks in top 200 HSBC Sunday Times International league TLC Marketing Worldwide has secured a place in the sixth annual Sunday Times HSBC International Track 200 – ranked at No. 177. TLC Marketing Worldwide, based in Marylebone, made the acclaimed list, which ranks the UKs mid-market private companies with the fastest growing international sales over the last two years. It features a diverse range of companies, such as cheesemaker Wensleydale Dairy Products, travel search engine Skyscanner, architect Zaha Hadid, Oscar-winning visual effects studio Framestore, and Cath Kidston, the homeware and fashion retailer. Read more > Elastoplast helps to cover the cost of Summer fun with exclusive Superdrug on-pack campaign…(as well as the bumps and grazes that come with it) Our rewards Our work Press release Elastoplast helps to cover the cost of Summer fun with exclusive Superdrug on-pack campaign TLC Marketing UK has helped Elastoplast launch its first exclusive family days out Summer promotional campaign with Superdrug. Elastoplast, part of the Beiersdorf umbrella, are offering Superdrug Beauty Card customers the chance to claim a 2 for 1 days out voucher when they purchase a participating Elastoplast pack from a UK Superdrug store or online. Customers will be able to take advantage of 2 for 1 entry to a range of over 300 visitor attractions across the UK including adventure centres, soft play, walks and tours, museums, zoos, cultural attractions, gardens and many more. 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