BTL Activities Outsourcing firm in pune
About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
Reasons To Use Us
Reasons To Use Us
1. Industry-focussed
We have an industry-focused approach, specialising in Sport. Our focused approach helps us gain a thorough understanding of all the internal and external factors, issues and nuances at play that impacts how a client’s business operates. This helps us understand exactly how communication should be shaped and has helped us craft excellent relationships with industry-specific press and influencers.
2. Strategic
At Fulcrum, we believe in the importance of insight. We go to great lengths to establish a thorough understanding of our clients’ businesses, before presenting customised and high-impact solutions. Strategy forms an integral part of our offering, with bespoke tactical plans carefully structured to ensure specific commercial objectives are met.
3. High-quality writing
It goes without saying that to solicit an effective degree of publicity, we must disseminate compelling and newsworthy stories. We believe this takes specialised knowledge and insight, which we at Fulcrum gain from you, our client. For this reason, instead of outsourcing our writing, we do it ourselves, researching new and interesting story angles and writing them to best effect to suit various reading audiences. This, along with our deep understanding of the media landscape, helps us leverage our close relationships with both press and influencers.
4.Streamlined At Fulcrum, we believe that our small size works to our advantage, with a tight-knit team of eight offering clients a distinct personal touch. It also means our clients have easy and direct access to senior personnel at all times. Our streamlined approach to business also enables us to deliver tighter turnaround times, and to maximize cost efficiency. 5. Trustworthy Our goal at Fulcrum is to build and sustain genuine partnerships and we work tirelessly to ensure our clients’ on-going success. Whether dealing with emerging enterprises or well-established multi-nationals, it is this philosophy that underpins all that we do, and one which has proven fundamental in driving our growth and development over the years. The length of our client relationships demonstrates this
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reasons-to-use-us
Direct Activities
Direct Response Marketing event
brand activation events
promo agency
merkactivatie