Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.

We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customer’s life.

Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our client’s products/services, sales supported by brand visibility, awareness and execution of the product’s message with a promotional objective.

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Fulcrum talks with prospects, not at them   In-shop Activities agencies in pune We work out what the prospect needs to know and then how the brand can connect, hold their attention and leave a lasting impression. We think this is the best job in the world. It’s an opportunity to build a live universe for people to literally inhabit. It is creative, challenging, fast paced and it brings out the megalomaniac in all of us. But not without justification. We live in this world, we understand what the audience wants, what they need and every project tries to nail that, as hard as resources will allow, each and every time. …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Our Services …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Some important companies detail marketing activation plan example another name for door to door salesman sales promotion strategies creative brand activation promotional advertising items event management institutes 360 models agency new product launch strategy    

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Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

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