About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
In-Shop Activation Events in pune
In-Shop Activation Events in pune
BRAND ACTIVATION In-Shop Activation Events in pune Fulcrum provides brand activation services to leading international & local brands of Pune. One of the core services that Fulcrum provides is brand activation whereby new and existing brands are brought to life through state-of-the-art direct consumer approaches and proven event-driven marketing techniques. What are the benefits of brand activation? Creates a memorable experience attached to the brand, especially with intangible brands Gives the brand a stronger voice amongst competitors allowing for better consumer information selection Opens up an interactive channel of communication directly to customers from which insights can be elicited Supports any unique selling points communicated through other advertising and promotions Helps revitalize a brand and admonish previous misconceptions Fulcrum has successfully run brand activation campaigns in many different and sometimes challenging surroundings. Our specific ability lies in the shopping centre environment whereby we integrate visual, experiential, audio and retail stimuli into a seamless trail from the time the consumer enters to the time of leaving. …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Our Services DATA Demographic and geographic filtering Look-a-likes Database Building Data Enrichment Analytics & Insights Product Sales Vouchering & Loyalty Lead Generation Profiled SMS & Email Surveys Field Marketing …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………… Some important companies detail brand activation activities door to door courier service company advertising products sports activation ideas promotional hats part time event management jobs sales promotion email sample
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