Marketing Planning

Business to business marketing plans should focus on lead generation.
But where do you begin? How do you develop the strategy?

B2B MARKETING SERVICES

DETERMINE YOUR DESTINATION
ALIGN YOUR BUSINESS
Communication Plans
Marketing Planning
Public Relations
Strategic Research
DRIVE YOUR SALES
Collateral
Sales Presentations
Sales Tools
Trade Shows
MARKET YOUR PRODUCTS
Branding
Content Marketing
Digital Marketing
Direct Marketing
Email Marketing
Graphic Design
Mobile Marketing
Search Engine Optimization (SEO)
Social Media Marketing
Website Development

Business Marketing Companies

The most successful marketing planning starts with an honest assessment of your current marketing. Once you have a clear picture of where you are, its easier to understand where you need to go. As part of our Determine Your Destination process, we work with you to establish clear marketing objectives and then create a solid strategic framework around them.

How do we do it?

1) First, we take the time to get to know your business, focusing on the companies you serve. We conduct a market analysis and an in-depth situation analysis.

2) Then, we talk, one-on-one, with internal and external stakeholders. Typically, this includes your sales and marketing team members, as well as your customers and prospects.

3) Once we fully understand your business-to-business goals and objectives, we develop a strategic business-to-business marketing plan.

Your custom plan will include a mix of sales programs, business lead generation and marketing tactics that fit within your budget and help meet your marketing objectives.

Marketing planning is just the beginning!

Learn how Public Relations fits into your marketing strategy. Go to Public Relations

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