Brand Promotions Archives - Brand Activation and Brand Promotions https://brandactivation.co.in/tag/brand-promotions/ Sat, 20 Aug 2016 13:34:51 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 BTL Activation And Atl Activities Promotions in pune https://brandactivation.co.in/btl-activation-and-atl-activities-promotions-in-pune/?utm_source=rss&utm_medium=rss&utm_campaign=btl-activation-and-atl-activities-promotions-in-pune Sat, 20 Aug 2016 13:34:51 +0000 https://brandactivation.co.in/btl-activation-and-atl-activities-promotions-in-pune/ Brand Activation Company is a Pune based agency with its main offices located in Mumbai. We Do In-store activations, ,Out-store activations ,Shopping malls & Strip Malls, ,Wholesales & Bottom end retail,University Campuses & Colleges,Hot spots activations,Activations,Brand Activation,Btl Activation,Atl Activation,Brand Promotions,Promotions, ,Mystery Shop programs,,Trade Marketing ,Promotional Marketing” Staffing support for Contract Staffing,Temporary Staffing,Sales Team,Marketing Team,Telemarketing Team,Fieldwork
+ Read More

The post BTL Activation And Atl Activities Promotions in pune appeared first on Brand Activation and Brand Promotions.

]]>
Brand Activation Company is a Pune based agency with its main offices located in Mumbai.
We Do In-store activations, ,Out-store activations ,Shopping malls & Strip Malls, ,Wholesales & Bottom end retail,University Campuses & Colleges,Hot spots activations,Activations,Brand Activation,Btl Activation,Atl Activation,Brand Promotions,Promotions, ,Mystery Shop programs,,Trade Marketing ,Promotional Marketing”
Staffing support for Contract Staffing,Temporary Staffing,Sales Team,Marketing Team,Telemarketing Team,Fieldwork Team,Data Collection Team,Mystery shoppers,Promotional branding Team,Brand Ambassadors,Hostess Staff,Exhibition Staff,Hospitality Staff,In-store Sampling,Leaflet & Product Delivery,Brand ambassadors,Event photographers,Promoters,Activation managers,Hostesses/Hosts,Front of house staff,Registration staff,Promotional models,Bartenders,Waiters,Models,Extras worker,Hospitality Staff
We create memorable , dynamic brand experience anywhere in Maharashtra a customer engages your Brand thereby securing brand affinity, loyalty as well as increase of sales. Our events based marketing strategies are well thought out and executed to create positive impact on the buying habits of the customer.
We implement a proven model for evaluating experiential programs: using a set of qualitative and quantitative techniques to identify the level of business opportunity created the impact on the brand affinity, relationship impact and the quality of experience.

Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

…………………………………………………………………………………………………………………………………………………………………………….
Learn Business Terms

Defining Marketing

Marketing is the activity of facilitating exchange of a given commodity for goods, services, and/or money for the purpose of delivering maximum value to the owner of the commodity. From a societal point of view, marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long-term relationships.

Marketing can be looked at as an organizational function and as a set of processes for creating, delivering and communicating value to customers, and managing customer relationships in ways that benefit the organization and its shareholders. Marketing is the science of choosing target markets through market analysis and market segmentation, as well as understanding consumer buying behavior and providing superior customer value.

The set of engagements necessary for successful marketing management include capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering and communicating value, creating long-term growth, and developing marketing strategies and plans.

The Role of Marketing within A Firm

The official American Marketing Association definition published in July 2013 defines Marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. ”

While this definition can help us better comprehend the parameters of marketing, it does not provide a full picture. Definitions of marketing cannot flesh out specific transactions and other relationships among these elements. The following propositions are offered to supplement this definition:

1. The overall directive for any organization is the mission statement or some equivalent statement of organizational goals. It reflects the inherent business philosophy of the organization.

2. Every organization has a set of functional areas (e.g., accounting, production, finance, data processing, marketing) in which tasks that are necessary for the success of the organization are performed. These functional areas must be managed if they are to achieve maximum performance.
3. Every functional area is guided by a philosophy (derived from the mission statement or company goals) that governs its approach toward its ultimate set of tasks.
4. Marketing differs from the other functional areas in that its primary concern is with exchanges that take place in markets outside the organization.
5. Marketing is most successful when the philosophy, tasks, and manner of implementing available technology are coordinated and complementary to the rest of the business.

Marketing is often a critical part of a firm’s success, but its importance must be kept in perspective. For many large manufacturers such as Proctor & Gamble, Microsoft, Toyota, and Sanyo, marketing represents a major expenditure, as these businesses depend on the effectiveness of their marketing effort. Conversely, for regulated industries (such as utilities, social services, medical care, or small businesses providing a one-of-a-kind product) marketing may be little more than a few informative brochures.

Source: Boundless. “Defining Marketing.” Boundless Marketing. Boundless, 08 Aug. 2016. Retrieved 15 Aug. 2016 from https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/introduction-to-marketing-1/introduction-to-marketing-18/defining-marketing-106-6816/

…………………………………………………………………………………………………………………………………………………………………………….
BTL Activation,activation agency,door hanger,promotional item,Brand Promotions,Religious Event Organisers,brand activation,promotional products,event management courses,promotion,marketing new products,

The post BTL Activation And Atl Activities Promotions in pune appeared first on Brand Activation and Brand Promotions.

]]>
Brand Promotions And Atl Activities Plan in pune https://brandactivation.co.in/brand-promotions-and-atl-activities-plan-in-pune/?utm_source=rss&utm_medium=rss&utm_campaign=brand-promotions-and-atl-activities-plan-in-pune Sat, 20 Aug 2016 13:34:51 +0000 https://brandactivation.co.in/brand-promotions-and-atl-activities-plan-in-pune/ Brand Activation Company is a Pune based agency with its main offices located in Mumbai. We Do In-store activations, ,Out-store activations ,Shopping malls & Strip Malls, ,Wholesales & Bottom end retail,University Campuses & Colleges,Hot spots activations,Activations,Brand Activation,Btl Activation,Atl Activation,Brand Promotions,Promotions, ,Mystery Shop programs,,Trade Marketing ,Promotional Marketing” Staffing support for Contract Staffing,Temporary Staffing,Sales Team,Marketing Team,Telemarketing Team,Fieldwork
+ Read More

The post Brand Promotions And Atl Activities Plan in pune appeared first on Brand Activation and Brand Promotions.

]]>
Brand Activation Company is a Pune based agency with its main offices located in Mumbai.
We Do In-store activations, ,Out-store activations ,Shopping malls & Strip Malls, ,Wholesales & Bottom end retail,University Campuses & Colleges,Hot spots activations,Activations,Brand Activation,Btl Activation,Atl Activation,Brand Promotions,Promotions, ,Mystery Shop programs,,Trade Marketing ,Promotional Marketing”
Staffing support for Contract Staffing,Temporary Staffing,Sales Team,Marketing Team,Telemarketing Team,Fieldwork Team,Data Collection Team,Mystery shoppers,Promotional branding Team,Brand Ambassadors,Hostess Staff,Exhibition Staff,Hospitality Staff,In-store Sampling,Leaflet & Product Delivery,Brand ambassadors,Event photographers,Promoters,Activation managers,Hostesses/Hosts,Front of house staff,Registration staff,Promotional models,Bartenders,Waiters,Models,Extras worker,Hospitality Staff
We create memorable , dynamic brand experience anywhere in Maharashtra a customer engages your Brand thereby securing brand affinity, loyalty as well as increase of sales. Our events based marketing strategies are well thought out and executed to create positive impact on the buying habits of the customer.
We implement a proven model for evaluating experiential programs: using a set of qualitative and quantitative techniques to identify the level of business opportunity created the impact on the brand affinity, relationship impact and the quality of experience.

Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

…………………………………………………………………………………………………………………………………………………………………………….
Learn Business Terms

The growth strategies include:

1. Market Penetration: This strategy aims to increase sales of an organization’s current products through an aggressive marketing campaign. Market penetration occurs when a company penetrates a market in which current or similar products already exist. The market penetration strategy is the least risky since it leverages many of the firm’s existing resources and capabilities. A prominent example of market penetration was the emergence of Facebook in the social networking market. It was able to take market share away from competitors such as MySpace.
2. Market Development: This strategy aims to increase sales by selling current products in new markets to satisfy new consumer needs or to identify new market segments. The development of new markets for the product may be a good strategy if the firm’s core competencies are related more to the specific product than to its experience with a specific market segment.
3. Product Development: This strategy offers new and improved products to the current market. A product development strategy may be appropriate if the firm’s strengths are related to its specific customers rather than to the specific product itself.
4. Diversification: In this strategy, companies move into multiple lines of revenue generation. Diversification is the most risky of the four growth strategies since it requires both product and market development and may be outside the core competencies of the firm. In fact, this quadrant of the matrix has been referred to by some as the “suicide cell. ”

Marketing by Individuals

Marketing by individuals, as opposed to organizations, can be most clearly differentiated by the strategy of personal selling. Personal selling is the act of using people to sell products to consumers face-toface. The personal selling process is a seven step approach:

1. Prospecting – the step where salespeople determine leads or prospects.

2. Pre-approach – consists of customer research and goal planning for the presentation.

3. Approach – when the salesperson initially meets with the customer and determines the need.
4. Presentation – the process of grabbing the customer’s Attention, igniting Interest, creating Desire, and inspiring Action, or AIDA.

5. Meeting objections – salespeople should do their best to anticipate objections and respectfully respond to them.
6. Closing the sale – the salesperson uses various techniques to gain a commitment to buy.
7. Follow-up – following up will ensure customer satisfaction and help establish a relationship with the customer.

These are very general steps, but they form a foundation for differentiating between marketing by individuals and by firms. Personal selling represents the focus and customization that can be achieved through marketing on the individual level as opposed to the organizational level. More specific subjects in the realm of personal selling include qualifying leads; additional information gathering beyond the customer meeting; negotiating; ensuring delivery, training, and satisfactory use of products; and ensuring adequate billing and collection techniques. These factors will be explored in more detail in later chapters.

Source: Boundless. “Marketing by Individuals and Firms.” Boundless Marketing. Boundless, 08 Aug. 2016. Retrieved 15 Aug. 2016 from https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/introduction-to-marketing-1/introduction-to-marketing-18/marketing-by-individuals-and-firms-113-6868/

…………………………………………………………………………………………………………………………………………………………………………….
Brand Promotions,marketing activations,door sale,market mix,Lead Generation Activities,Sports Event Organisers,brand activation strategy,business promotional products,wedding planners in kolkata,event staff,marketing brand,

The post Brand Promotions And Atl Activities Plan in pune appeared first on Brand Activation and Brand Promotions.

]]>
Atl Marketing Best sellers in mumbai https://brandactivation.co.in/atl-marketing-best-sellers-in-mumbai/?utm_source=rss&utm_medium=rss&utm_campaign=atl-marketing-best-sellers-in-mumbai Sat, 20 Aug 2016 13:17:47 +0000 https://brandactivation.co.in/atl-marketing-best-sellers-in-mumbai/ We are a puneBased Production & Model Management Agency servicing national and international clients on Print & Video Productions, Fashion Shows and providing a range of local and international Models, Casts, Kids, Photographers & Stylists for Shoots. We have categorized our talent by age, height, ethnicity, experience and capabilities to bring you the right talent
+ Read More

The post Atl Marketing Best sellers in mumbai appeared first on Brand Activation and Brand Promotions.

]]>
We are a puneBased Production & Model Management Agency servicing national and international clients on Print & Video Productions, Fashion Shows and providing a range of local and international Models, Casts, Kids, Photographers & Stylists for Shoots. We have categorized our talent by age, height, ethnicity, experience and capabilities to bring you the right talent according to your specifications.

With a passion for what we do, we understand every client’s requirements and make every experience efficient, professional and most of all, fun. Our network of production partnerships and a reputation for delivering cost-effective, quality production service gives us the edge to deliver better results.
Our Services:

Print & Video production
Fashion Shows
Editorials
International & Local Models
Photographers & Choreographers
Stylist – Makeup, Hair, Fashion, Product & Food Stylist
Actors, actresses, featured extras and extras
Screen Test/ Casting sessions
Location services/ Location approvals
Portfolio Sessions

The post Atl Marketing Best sellers in mumbai appeared first on Brand Activation and Brand Promotions.

]]>
Atl Awareness agency in mumbai https://brandactivation.co.in/atl-awareness-agency-in-mumbai/?utm_source=rss&utm_medium=rss&utm_campaign=atl-awareness-agency-in-mumbai Sat, 20 Aug 2016 13:15:07 +0000 https://brandactivation.co.in/atl-awareness-agency-in-mumbai/ We’ve been studying the human brain extensively and know that, in this new multi-screen, multiple-messaging world, the creative rules for getting brand messages to stick have changed. With an abundance of messaging but a poverty of attention, brands have to adopt new creative techniques to ensure cut-through. In our view, it’s only when you join
+ Read More

The post Atl Awareness agency in mumbai appeared first on Brand Activation and Brand Promotions.

]]>
We’ve been studying the human brain extensively and know that, in this new multi-screen, multiple-messaging world, the creative rules for getting brand messages to stick have changed.
With an abundance of messaging but a poverty of attention, brands have to adopt new creative techniques to ensure cut-through.
In our view, it’s only when you join up behaviours in the context of the Digital Age that you can truly become a human brand.

The post Atl Awareness agency in mumbai appeared first on Brand Activation and Brand Promotions.

]]>