Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

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Learn Business Terms

The act of obtaining a desired object from someone by offering something of value in return is called the exchange process.

Learning Objective[ edit ]

Examine the significant elements of the marketing exchange, when a  product or service is offered by a company to a customer in a sales transaction

Key Points[ edit ]

The exchange process allows the parties to assess the relative trade-offs they must make to satisfy their respective needs and wants.
Individuals on both sides attempt to maximize rewards and minimize costs in their transactions so as to obtain the most profitable outcomes. Ideally, all parties achieve a satisfactory level of reward.

Two of the key questions that a marketer needs to answer relative to buyer behavior are: How do potential buyers go about making purchase decisions? What factors influence their decision process and in what way?

Terms[ edit ]

trade-off

A trade-off involves a sacrifice that must be made to obtain a certain product.

marketing exchange

the transaction process, facilitated and expedited by marketing, in which a desired object is obtained by offering something of value in return

negotiation

the process of achieving agreement through discussion

Source: Boundless. “The Marketing Exchange.” Boundless Marketing. Boundless, 02 Jun. 2016. Retrieved 15 Aug. 2016 from https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/introduction-to-marketing-1/introduction-to-marketing-18/the-marketing-exchange-110-6867/

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Here at Brand Activation, we are an assorted collection of specialists possessing a deep understanding across all communication disciplines in a range of sectors. Hailing from different walks of life, we boast four well-integrated hybrid divisions offering a well synced 360° brand solution with our online and offline campaigns.

Since, creativity is the air we breathe, we make sure our progressive approach is fresh, clear and always adding value to our clients’ experiences. Through our work, we seek to inform, engage and ultimately inspire your audiences. We are an integrated “all in one” service provider and assure that your stakeholders have a profound and more genuine connections with you and your brand.

Guiding you every step of the way in this evolving marketing jungle, our new-age approach emanating from a single strategic platform will generate a significantly greater return on the brand investments than would be the case with traditional independent executions.

Whatever your business is and whatever your brief is, we are here to fulfill your needs and take you that extra mile!

Who we are?

We at Brand Activation would like to call ourselves “The Communicators” and a best and Brand Activationzy one at that! What good to have a grand vision and ideas if you can’t convey your fabulousness to the world. Brand Activation knows how to do it and do it right for you!
There is no ‘I’ in our team. It is amazing how much we can and have accomplished as a team. Our leadership team members win and lead our projects. Our clients meet our people they will work with right from the start to finish.

Why Brand Activation?

Why Brand Activation?

Give us a Brand Activationz for PR, Social Media, Events, Personnel or Turn-Key Marketing solutions! You can send us your samples, publications, resumes and other random what not to our head on:

What makes us different? We are just as good as our last project – that’s what makes us a class apart! We are always proud of how we work in an effort to put priority to every detail. Our clients find genuine partners in us and we in turn feel like an extension of their team. This gives us a clear understanding of their prime objectives and we go the extra mile to get you there because success is shared. We work together toward a common vision.

OUR PROCESS

Information first design second. We meet our clients to get their needs and expectations & we research industry and competition to choose appropriate technology, platform and resources. After a good deal we do enter into the web designing process.

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