Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

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Learn Business Terms

Mobile Search: Is it a next big thing?

Posted in Digital Media Planning & Strategy

A week ago, I came across an interesting article on Mobile Search. It prompted me to explore this topic a little further and put it up on my blog for further discussion. Mobile search probably is the next significant value creation opportunities for mobile operators around the world. According to Mobile Marketing Association, nearly 2 billion global mobile devices users are poised to use it as a primary means of accessing information. Now let’s look at how Mobile Search differs from Internet (read PC) Search

Mobile devices are always on and always available.
Call completion can directly connect you with marketers.
Mobile search is coupled with immediate purchase intention.
PCs come with big screen which can show multiple search results with lot more detailed information as compared to small screen of a Mobile.
PCs have large and much comfortable pointing tools like mouse, touchpad as compared to a mobile device which usually has a compact keypad.

Internet search will always cover broad category searches than mobile. I think mobile search will be useful in finding out VAS services like wallpapers, ring tones etc and Mobile search will be very handy when it comes to local search e.g. finding information about local addresses, and local restaurants etc while traveling will be a huge plus for mobile search.  But mobile has a solid advantage over internet which is personal Now what does this mean? This means more relevant results pertaining to their user’s demographics, behaviour patterns and personal interests. Am sure this would more opportunities for operators to make money. I don’t know how exactly they would leverage this. Another thing that I wanted to explore is the difference in the role of Mobile Search and Internet (PC) Search in Purchase Cycle. Though there is no quantifiable proof to it, but I still feel that mobile search is more likely to result in immediate action (enquiry/sale) than internet search. Probability of users searching for brand related keywords might be higher than generic ones. Also, we might see some new metrics in case of Mobile Search in addition to PPC. Mobile Search might see performance driven metric. Mobile search is still very new especially in India. But with more no of people using mobile internet than pc in India, it presents various opportunities to marketers, operators and surely for mobile users.

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Extras,brand activation campaigns,through country door,business marketing products,,,experiential activation,promotional gift ideas,all events,network promotions,marketing items for business,

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Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

…………………………………………………………………………………………………………………………………………………………………………….
Learn Business Terms

Profit is equal to a firm’s revenue minus its expenses, while value is the present value of the firm’s current and future profits.

Learning Objective[ edit ]

Differentiate between profit and value

Key Points[ edit ]

Normal profit represents the total opportunity costs (both explicit and implicit) of a venture to an investor, whereas economic profit is the difference between a firm’s total revenue and all costs (including normal profit).
Given that profit is defined as the difference in total revenue and total cost, a firm achieves a maximum profit by operating at the point where the difference between the two is at its greatest.

The value of a firm is linked to profit maximization. A firm looking to maximize its profits is actually concerned with maximizing its value.

Term[ edit ]

game theory

A branch of applied mathematics that studies strategic situations in which individuals or organisations choose various actions in an attempt to maximize their returns.

Examples[ edit ]

Which of the following statements is true regarding a firm’s value? A) The value of a firm is the sum of its expected profits; B) The value of a firm is the sum of the PV of its current and future profits; or C) The value of a firm is its current profit. The answer is B. The present value of a firm is determined by considering both the current and expected profits of a firm.
1) If a firm’s current profits are $10,000 and the firm is expected to earn $10,500 in profits in each of the next 3 years, What is the value of the firm in present term. The interest rate is 8%. A) 41,500 B) 39,170 C) 37,060 D) 40,000 The answer is C. The following equation is used to determine the firm’s value: PV(firm)=p(0) + [p(1)/(1+i)]+ [p(2)/(1+i)^2]+ [p(3)/(1+i)^3], where p=10,00 p(1), p(2) and p(3)=10,500, and i=.08. PV(firm)=10,000+[10,500/(1+.08)]+ [10,500/(1+.08)^2]+ [10,500/(1+.08)^3] PV(firm)=10,000+9722+9002+8335 PV(firm)=37,060

Source: Boundless. “Profit and Value.” Boundless Business. Boundless, 08 Aug. 2016. Retrieved 14 Aug. 2016 from https://www.boundless.com/business/textbooks/boundless-business-textbook/introduction-to-business-1/what-is-a-business-22/profit-and-value-132-10237/

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Business Unlimited Zone is an amalgamation of Online Media, PR, and Recruitment and Marketing consultancy with an edge. We thrive from the vivid mindset of creativity and the values we grasp for our consulting clients to deliver measurable results.

360° Marketing

Hailing from different walks of life, we boast four well-integrated hybrid divisions offering a well synced 360° brand solution with our online and offline campaigns.

Creative

We have diversified expertise in multiple marketing that help clients achieve the best bang out of their marketing dollars. our commitment, passion and ethics.

Communicators

We as communicators offer roadmaps to clients to effectively ‘spread the word’ not only in the right way but also in the right place and to the right audience.

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Job descriptions can often be vague and hard to decipher. Staffing Services has over 30 years of experience in placing Canadians in positions throughout the Greater Toronto Area and surrounding regions, and as such, we’ve come to know what type of job skills, character traits and personality characteristics are required for different positions.

We take pride in taking time to find out where your strengths lie and what your priorities are so that you’re placed in a position that is most likely to lead to a sense of satisfaction and self-worth.

What’s more, is that we also understand that you don’t want to find yourself in a similar position in 12 months time and so it’s in everyone’s best interest to find out as much as possible about what makes you an individual so you not only enjoy your placement, but excel at it. With that said, it’s important to remember that not all positions in today’s economy will turn out to be permanent. In the event that the placement turns-out to be temporary, we want you to come back to us with more “employable” experience and with a solid, favorable reference to back it up. Everybody wins when we are out there improving our skills.
The first stage of process typically involves either a phone call to our office (905) 737-1600 or, an email directed to jobs@staffingsrvs.com.
The next stage will involve an exchange of information. We want to know of any questions or concerns you may have about utilizing our expert services so that we’re both clear on what should be considered “realistic expectations”. You’ll also be asked to provide an up-to-date resume so that we can determine your unique skills, talents and employable attributes – everyone has them!
After this initial assessment, you may be called in for a screening interview. Appropriate dress-code is to be expected. Here, we’ll go over your resume with you, ask any questions that may still be unclear about your work history and will generally establish the foundations for what will hopefully lead to a “first-name-basis” working relationship.
The next step, depending on each position, involves some independent research on your part whereby you’ll be encouraged to look-over our Video-Tutorials page to brush up on helpful tips about everything from writing resumes and cover letters, to conducting yourself favorably and professionally during an interview.
Finally, you’ll get a call from one of the members of our team at Staffing Services notifying you that we have an opportunity to present to you, or that we’ve presented your credentials to one of our Clients (potential employers) and that they’ve expressed a genuine interest in meeting with you to explore the possibility of whether or not you would make a good fit at their company. We’ll encourage you to research their company prior to the interview and will offer any last minute tips and advice that may be specific to the type of person they’re looking for.
The Brand activaion Agency

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