Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

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Appears in these related concepts: Free Energy Changes for Nonstandard States, Definition of Management, and Comparison of Enthalpy to Internal Energy
Appears in these related concepts: Teams, Team Building, and Informal Groups

target

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Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

…………………………………………………………………………………………………………………………………………………………………………….
Learn Business Terms

Recently, Coca-Cola launched its energy drink, Burn, in India. Now, as part of the brand’s first on ground activation, the beverage giant has launched the Burn Car – a vehicle designed by ace automobile designer Dilip Chhabria – to conduct sampling of the brand. Actually, Chhabria has worked his magic on a Matiz this time.

Starting this week, three Burn-inspired concept cars will take to the roads in Delhi, Mumbai and Bengaluru.

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Ricardo Fort, vice-president, marketing, Coca-Cola India, says, “Innovation has always been the hallmark of Coca-Cola’s business strategy in India. The distinctive association to design the Burn Cars is yet another affirmation of our endeavour to connect with our consumers.”

Priced at Rs 75 for a 250 ml slim can, the drink is targeted at socially active and adventurous young adults. The car is designed to reflect the brand attributes including masculinity, potency, energy and primal characteristics. The car’s appeal is further accentuated with the presence of Burn’s unique flame iconography on its body. The brand flaunts its potency with the global tag line, ‘Can you take the heat?’.

On the occasion of the unveiling of the Burn Car, Dilip Chhabria says, “The primal, potent, sensual and energetic character of the brand, combined with its unique flame iconography, instantly sparked off a design idea for Burn. Looking at the end result, I am confident that the design of the car will find a special appeal amongst the youth.”

Besides being used for sampling, the car will also be a part of event sponsorships and community based marketing initiatives. While the company has no plans to use TV as of now, it will rely on out of home. Coca-Cola will focus on point of sales promotions at clubs, bars and restaurants to market the product.

Burn is one of the most successful energy drinks from the beverage giant’s global portfolio, with a strong presence in countries including Russia, Ukraine, France, Italy, Great Britain, Austria, Poland, the USA, Australia and South Africa. Burn was first introduced in Europe in the 90’s. Over the years, its presence has expanded to more than76 countries.

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Work at setting your brand apart in your customers’ minds through product and brand specific activities that are tailored to your target market.
Work at stimulating buying by ensuring that we put forward information that is relevant to the target market
Create engaging, powerful and fun marketing experiences
Deliver brand messages effectively by engaging media, specific to the target market.
Ignite passion for our client’s brand, product and event

Ideas generation and execution
We book and secure acts, venues and vendors that speak positively and accurately to the character of your brand, be it, fun, artistic, athletic, sophisticated
Influence a movement towards your goals via creatively themed events that target your customers
Engineer experiences that have been said to attract life-long loyalty to a client’s brand

Want to know what we think about stuff? Well, pull up a chair and pour yourself a skinny latte (or whatever your poison is). Here are a few thoughts on things that are important to us from people who are important to what makes us tick.
Want to know more? Just pick up the phone, suggest a date in the diary and any one of us would be only too happy to have a chat over a cuppa…
We’ve brought together an eclectic group of people under one roof. The magic comes in creating a team who don’t just work effectively together but push, challenge and direct each other – collectively taking our thinking to new and exciting places, with each adding a different flavour or perspective to our creative output.
AGENCY LEADERSHIP TEAM

…………………………………………………………………………………………………………………………………………………………………………….
Learn Business Terms

Holistic Marketing

The holistic marketing concept looks at marketing as a complex activity and acknowledges that everything matters in marketing. The holistic viewpoint follows that systems—in this case marketing—somehow function as wholes and that their functioning cannot be fully understood solely in terms of their component parts. Therefore, a broad and integrated perspective is necessary in developing, designing, and implementing marketing programs and activities. The four components that characterize holistic marketing are relationship marketing, internal marketing, integrated marketing, and socially responsive marketing.

Relationship Marketing

Relationship marketing was first developed from direct response marketing campaigns. It is a form of marketing that emphasizes customer retention and satisfaction rather than a dominant focus on sales transactions. As a practice, relationship marketing differs from other forms of marketing in that it recognizes the long term value of customer relationships and extends communication beyond intrusive advertising and sales promotional messages.

Internal Marketing

Internal marketing is a process that occurs within a company or organization whereby the functional process aligns, motivates, and empowers employees at all management levels to deliver a satisfying customer experience. Over recent years internal marketing has been increasingly integrated with employer branding and employer brand management, which strives to build stronger links between the employee brand experience and customer brand experience. The challenge for internal marketing is not only to get the right messages across, but to embed them in such a way that they both change and reinforce employee behavior.

Integrated Marketing

Integrated marketing is an approach to brand communications where the different modes work together to create a seamless experience for the customer and are presented with a similar tone and style that reinforces the brand’s core message. Its goal is to make all aspects of marketing communication (advertising, sales promotion, public relations direct marketing, online communications, and social media) work together as a unified force rather than permitting each to work in isolation, which maximizes their cost effectiveness. Integrated marketing is becoming more significant in marketing practice because of the reduced cost effectiveness of mass media and media fragmentation. As consumers spend more time online and on mobile devices, all exposures of the brand need to tie together so they are more likely to be remembered. Increasingly, the strategies of brands cannot be understood by looking solely at their advertising. Instead, they can be understood by seeing how all aspects of their communications system work together—particularly how communications are personalized for each customer—and react in real time, as in a conversation.

Source: Boundless. “Holistic Marketing.” Boundless Marketing. Boundless, 26 May. 2016. Retrieved 15 Aug. 2016 from https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/introduction-to-marketing-1/evolution-of-the-marketing-orientation-19/holistic-marketing-119-3586/

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At Brand activation, our database includes a spacious selection of models, promoters, hostesses and ushers for you to choose from. We always give our client the opportunity to meet with the staff that they intend to work with it, and get to know them, to ensure they have the best at their project.

We not only provide staff for activations, but our promotional crew includes road shows, leafleting, exhibitions, merchandising, active selling, mystery shopping, data input, sampling, hostesses, logistic support and much more.

Our models include a selection of both, males and females, ranging from classical beauties to intellectual hotties.

Staff management at Brand activation is taken very seriously, and we have a team of highly skilled professionals who have been rigorously trained to the highest standards

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Business Unlimited Zone is an amalgamation of Online Media, PR, and Recruitment and Marketing consultancy with an edge. We thrive from the vivid mindset of creativity and the values we grasp for our consulting clients to deliver measurable results.

360° Marketing

Hailing from different walks of life, we boast four well-integrated hybrid divisions offering a well synced 360° brand solution with our online and offline campaigns.

Creative

We have diversified expertise in multiple marketing that help clients achieve the best bang out of their marketing dollars. our commitment, passion and ethics.

Communicators

We as communicators offer roadmaps to clients to effectively ‘spread the word’ not only in the right way but also in the right place and to the right audience.

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Brand activation is a BTL agency based in UAE with experienced staff who passionately integrates a wide range of precision strategies and tactics to achieve broad and measurable marketing objectives. Over time we have learnt how to scrutinize the little details whilst looking at the bigger picture.

Holding a vast range of experience within the fields of events and promotions, Brand activation strives towards flawless execution in experiential marketing campaigns on both, a nationwide and a regional scale.

Implementation of any size of campaign is at utmost importance to us at Brand activation, since a small or large campaign isn’t given preference based on numbers. Being a small and passionate team, we consider each client as vital to our thriving business, and are at their beck and call 24 hours a day, 365 days a year!

Before taking on a project, we ensure we do our homework! We take the time to fully understand your campaign’s objectives, and take proactive initiatives to conduct market research on your competitors. We carefully then work on a plan delivering the highest output and selection of your promotional staff is done in alignment of the campaign’s objectives.  In accordance, our lead teams give us a competitive edge within the market, and planning and implementation of campaigns has now become our forte.

At Brand activation, we have a grand selection of gorgeous, outgoing, experienced and intelligent staff on our records. Not only do our promoters take your breath away, but our team takes the time and effort to understand the insights of each project, developing attachments to the brand they are working on with dedication and excitement.

Whether you need promoters to promoter in-store, models to grace the catwalk, dazzle in photo shoots or bring activations alive with a professional and enthusiastic team, we have staff covering every corner of UAE with all the pre-requisites to ensure that your road show/event is a resounding success.

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Brands are a key source of value creation. brand activation helps build , sustain and leverage the power of a brand. After all, a successful brand is a consistently kept promise to accompany a consumer on a journey. Our experts ensure that this provides the consumer with an experience that is quite unlike competition.

MARKETING CONSULTANCY

In the ever-changing market dynamics, it is imperative for a business to constantly evolve its marketing plan in order to face new challenges and to make the most of the new opportunities. After analysing market dynamics , brand activation MMC determines the best marketing strategies in order to enter markets and dominate them. Furthermore, it takes up the responsibility of implementing these strategies to ensure maximum efforts .

MANAGEMENT CONSULTANCY

For a business to gain maximum profits, it must behave like a well oiled machine , brand activationMMC ensures such performance through the application of certain techniques, bringing in of resource assets, through use of knowledge and finally, through experience. brand activation MMC typically involves itself in identifying and investigating problems concerned with strategy , policy, markets, organisation and processes; assembling and analysing data, formulating recommendations for future course of action, taking into account broader managerial and business implications; agreeing to course of action with the client, ensuring assistance to implement the solutions

Sponsorship MKTG

At brand activation, we have a true passion for web designing. We partner with our clients to create multi-functional websites and engaging online marketing solutions that matches their brand, services and products.

We will carefully analyze your brand and the type of website you require and will come up with the best web design concepts.
When you hire us, you’ll be working with a huge team of expert web designers and developers who have been hand-picked for their expertise in website development, website design, online marketing and all other areas.

If you are interested in learning more about our web solutions, then get in touch with us today!

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