About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
What We do
What We do
We clarify the issues undermining a brand
We identify where a brand has an opportunity to grow
We drive affinity and business growth across all classes of trade and channels
We focus conversations on:
Creating Brand Attachment
Strategic insights that drive compelling creative solutions
Brand acceleration opportunities
Where to optimize investment
Brand Attachment
Were all about ritual behaviors.
Human beings have always incorporated symbolic identities into their lives. Once incorporated, these symbols possess incredible power, create deeper meaning and unbreakable bond between symbol and person.
Today at Colangelo, we do this for brands.
We reenvision your brand, providing the correct symbolic meaning and action needed to incorporate its identity into your consumers. Then we bring it to life. Creating more than a reason to believe
creating a reason to belong.
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what-we-do
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