About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
Atl Marketing Associations in pune
At brand activation E&E, we go about building Strategic Events, Roadshows, In-mall events, Sponsorship Marketing, Destination Marketing, Trade Shows, Mega Retail Promotions (DSMG, ADSS), Industry Conferences ( World Pearl Forum, Fragrance Foundation, City of Gold Conference, Sports Summit) and Sports Events ( WSC, Shekha Hind Tournament)
……………………………………………………………………………………………………………………………………………………………………………………….
Business Learning Terms
The accelerated rate of growth of the Indian economy has given the people of India unprecedented amounts of disposable income. They choose to spend this money and much of their leisure time shopping in malls. All across India in major metropolises and even small towns, the number of malls is forever increasing. The mall has now come to become a symbol of Indias up and coming middle class and their dreams and aspirations. Mall activations are important because they target the audience right when they are doing the activity brands want them to do shopping. Mall activation helps in engaging a large audience because of the number of people visiting a mall. Most mall activations are eye catchy and involve audience participation, making them quite memorable.
RWA Awareness
sales promotion examples
top event management companies of
promoting marketing
……………………………………………………………………………………………………………………………………………………………………………….
atl-marketing-associations-in-pune
activate brands
baa association
…………………………………………………………………………………………………………………………………………………………………………….