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Business Learning Terms
Society activation helps you get to your target consumer in an environment they are comfortable in. It is ideal for engaging the whole family or any particular demographic within the family. It has been a fixed part of the marketers bag of tricks but with time has grown more important because of the increase in the sizes of co-op housing societies. They are ideal because they allow for direct interaction between the consumer and a brand. The fun and friendly atmosphere in which society activations are conducted make them a memorable event in these societies.
RWA Campaigns
examples of sales promotion
list of corporates
product launch