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About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
Atl Campaigns Competitions in pune
Recommendation is the best motive to buy. And the best recommendations are those that come from influential people within a target group. We research the right insights, recruit ambassadors, deliver messages and let it grow organically truly harnessing the POWER OF PEOPLE.
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Business Learning Terms
B2B vs. Consumer Marketing: Similarities and Differences
Consumer marketing, or business-to-consumer (B2C) marketing, sales are made to individuals who are the final decision makers, though they may be influenced by family members or friends.
A business marketing, or business-to-business (B2B) marketing, sale is made to a business or firm.
However, business marketing generally entails shorter and more direct channels of distribution to target audiences.
For example, a business marketer may allocate spending to banner advertising or paid search.
Marketing to a business and marketing to an individual are similar in terms of the fundamental principles of marketing.
Market Marketing
adereço brand activation door to door distribution companies
sales promotional tools
marketing activation manager
personalized business products top companies
promotional magnets