About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
Speed to Market
Speed to Market
Meeting Your Critical Needs
For just over a year, a cross-functional team at Klein Steel has been working hand-in-hand with a Midwestern customer to improve their speed to market. As we do with all strategic customers, we began by fully understanding and detailing this customers requirements.
Click on the tab to the right to read HOW we cut the customer’s product delivery times by over 60% (from 26 to eight weeks) and more . . .
Read About Our Customer’s Speed to Market Need
Why is Speed to Market such a critical need?
For Klein Steel customers, speed to market can mean many things. It can mean introducing new products ahead of the competition and capturing a premium price. It can also mean ensuring greater availability of existing product lines than the competition and getting more orders as a result. Yet, in addition to top- and bottom-line growth, speed to market can deliver a strong and favorable brand image in the marketplace.
How can Klein Steel help?
We work with you in a variety of ways to help you meet your customer demands. We have the right people, systems and processes to understand your critical needs and offer the right solution. From simplifying the complexities of your supply chain, and handling all of the details for you, to manufacturing components and shipping ready-to-assemble kits, we’re here to serve you best.
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speed-to-market
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