About Us
Fulcrum is a brand activations company specialising in below the line campaigns, special events and other field marketing activities. Established in 2007, we have extensive experience in our field and count amongst our points of difference the following.
We do this by creating moments in popular malls, colleges, bus stops, multiplexes, stores and events right into cherished moments in a customers life.
Our vision is to empower brands & corporates to communicate primarily through the medium of experience & innovation.
We believe in the sales of our clients products/services, sales supported by brand visibility, awareness and execution of the products message with a promotional objective.
All that data just wants to fit in.
All that data just wants to fit in.
We don’t want all this great information to create more work. It must easily connect and incorporate with an organization’s technology and infrastructure, and tailor to the skills, plans, and budget of the business influencers and marketers that use it.
For data to become most actionable, it has to be delivered in a unified view, and properly integrated into business process. brand activation will pull data from both offline and digital sources that is often stored in different departments, divisions, and sites throughout an enterprise into a centralized data marketing warehouse that supports the programs and platforms that drive your marketing strategy and execution.
We take a progressive, strategic approach to ensuring the right data is delivered in the right place, at the right time, and in an insightful, actionable format for your organization.
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