At brand activation E&E, we go about building Strategic Events, Roadshows, In-mall events, Sponsorship Marketing, Destination Marketing, Trade Shows, Mega Retail Promotions (DSMG, ADSS), Industry Conferences ( World Pearl Forum, Fragrance Foundation, City of Gold Conference, Sports Summit) and Sports Events ( WSC, Shekha Hind Tournament)
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Business Learning Terms
Alternative Arrangements
Business-to-government, consumer-to-consumer, and institutional markets are additional types of marketing channels.
The most common marketing channels are business-to-consumer (B2C) and business-to-business (B2B).
These include business-to-government, consumer-to-consumer, and institutional markets.
This is also known as “public sector marketing” and is somewhat similar to business-to-business transactions.
Institutional markets are very similar to typical business-to-business markets.
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